AFTER MORE THAN A DECADE WITH RCA, CLINT BLACK HAD OTHER MAJOR LABELS READY TO SIGN HIM. HE TURNED THEM DOWN — AND BUILT A RECORD COMPANY WHERE ARTISTS WOULD HAVE A FAIRER SHARE OF WHAT THEY CREATED. Clint Black had already proved himself. His 1989 debut, Killin’ Time, produced five No. 1 singles and made him one of country music’s biggest new stars. But by 2001, he was ready to leave RCA. Other major labels wanted him. Clint chose none of them. In 2003, he helped create Equity Music Group. The name reflected its purpose: a fairer relationship between the company and the artist, with musicians receiving greater ownership and control over their work. The label’s first release was Clint’s Spend My Time. It reached No. 3 on Billboard’s country albums chart. Equity later helped Little Big Town break through with The Road to Here, an album that sold more than one million copies. Clint Black could have accepted another comfortable contract and protected only his own career. Instead, he tried to build the kind of record label he believed other artists deserved. His rebellion was not loud. It was written into the agreement.
Clint Black Chose a Different Kind of Success By the early 2000s, Clint Black had already done what most artists…